Archive | October, 2008

Google Enhances Gmail with New Features

In an effort to enhance the experience of Gmail users, search leader Google recently announced the release of several experiments for Gmail. Now, Gmail users can get access to additional sidebar options from Gmail Labs that allows them to add and look at the gadgets Google Docs and Google Calendar, without opening the hosted applications.

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Gauging Brand Impact through Social Media

Through various communication technologies like blogs, social networking sites and discussion forums, consumer voices are much more amplified in the digital age today. This poses a major challenge for companies to monitor user conversations either online or through research panels to meet their goals and objectives.

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Effective method for boosting search engine traffic

I will explain to you some simple methods to increase traffic to your website. Let us start with the most common but also the most effective method for boosting search engine traffic. Yes, you are right. I am referring to free Search Engine Submission.

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Social Networking Bug Bites Snack Companies

The advent of social networking has benefited not only the society, but has also impacted the business environment globally. It is continuing to spread like fire across various business verticals, thereby encouraging firms to exercise their marketing operations online.

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Scour Cuts Down Sponsored Results to Enhance Speed

Search engine Scour.com lately made improvements in its search function, cutting down the number of sponsored results displayed at the top of the page. The ‘Meta’ search engine which integrates results from top three search players – Google, Yahoo and MSN increased the number of listings overall and enhanced speed by 80%. It now claims [...]

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Lionsgate inks a deal with YouTube to monetise its video content

Lionsgate has inked a deal with YouTube with an idea of satisfying the user group who often post clips of its popular films like ‘Dirty Dancing,’ receiving millions of views. The aim is to and monetise the same. The famous studio will be making excerpts from literally several hundred of its hit film and television [...]

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10 questions to define your content strategy

I shall start by asking you as client 10 simple questions that will help you to define your content strategy. You may conduct the exercise on your own and put down answers on a piece of paper, which will enhance your SEO strategy. 

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Google Shines Although Economy Dims

Internet search king Google seems little affected with the burgeoning economic losses. Though most of the companies have taken a back-seat in their profit performance, Google held its head high with strong third quarter profits, successfully beating the expectations of Wall Street analysts.

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End Your Financial Woes Through Social Media

As we witness a huge turmoil in the global economy, companies face tremendous challenges to survive in the dangerous period of financial crunch. What imposes a mammoth task for firms at the current situation is not to expand, but to sustain and then grow step by step, crossing the glooming barriers of economic recession.

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Combining quality content with a popular social networking feature

Combining quality content with a popular social networking feature is a strategy that has been pioneered by MySpace. No surprise, is among the most popular social networks not only in the United States but also across the globe. It has moved aggressively and vigorously to add videos, games, news and many other features. Last week [...]

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