Archive by Author

Says Who?

Rules. Codes. Ethics. Methods.

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Expanding Horizons

The idea is conceptualized. The ad is completed. The target audience is finalized. What next?How does an advertiser upgrade his top-notch ad and reach out to the mass customers?

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Anti-Cliché

The usual run-of-the-mill writing methods and styles do not intrigue many today. A writer is peculiarly known for breaking barriers and exceeding boundaries in the field of writing. So why not attempt the unusual?

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China Ad Spend to Rise up to 2014

Since China has bid goodbye to the global economic recession, the advertising expenditure is expecting an upward surge in the next 5 years.

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The Copyblogger Effect

Writers who feel disillusioned standing in nomansland require an inspiration to regain confidence. Copyblogger is such a website that can help get you there.

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Profile is Style

Today, in a world where the competition is fierce and every single individual is up and ready to hop on to the online media bandwagon, it has become crucial for one and all to create a profile that is dynamic.

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The Header

No! This is definitely not a post targeted at football fanatics on how to score a header. But you did get to thinking in that direction, didn’t you?

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Making Them Stay

Remember the time you were invited to a colleagues place and you wanted to get your feet to speed out of that house, just minutes after you stepped in?

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Content – As we don’t know it

The entire concept of content and its development is sometimes not entirely figured out by us individuals.

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It Hurts

Words that are said cannot be inhaled back again.

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